Before Shah Rukh Khan’s concert and DIFF, get ready for some more stardust to be sprinkled over Dubai. This Friday, November 29, Shruti Haasan and Chitrangada Singh will be in the city to launch a new store of the multi-designer brand Label 24 at Jumeirah Beach Road.
Since it’s opening in 2010, Label 24 has been one of the leading Indo-Western fashion clothing units in the region, housing 24 Asian and Arabic designers. The flagship store is in Bur Dubai though of late the store has also moved to Abu Dhabi. The Jumeirah Beach Road branch is the latest one and house collections of Rohit Gandhi & Rajiv Khanna, Sikander Nawaz, Gaurav Gupta, Pria Kataria Puri, Rohit Bal, Archana Kochchar and others.
The evening of high fashion and style will see Shruti and Chitrangada, two actresses known for their unique, individual style, interact with Dubai’s cream. The new Label 24 store is located at Villa 1, Jumeirah Beach Road 1, and will remain open from 9.30am to 10.30pm, from Saturday to Thursday. The event is being organised by Chocolate Entertainment.